Visual spectacle at MiH Jeans HQ

26th March 2013

MiHjeans  press day aw13

MiHjeans press day aw13

MiHJeans press day aw13

MiHjeans press day aw13

MiHjeans press day aw13

MiHJeans press day aw13

MiHjeans press day aw13

MiHjeans press day aw13

MiHjeans press day aw13

MiHjeans press day aw13

I have been sucked into the world of interior design and outdoor living space on Pinterest, thanks to my over enthusiastic pins and repins catalogued in one story board that makes me feel depressed on a daily basis…big envy!  From a pictorial point of view, the pinned images allows you to challenge your creativity and your blog’s pictorial content – composition, still life, lighting, props, location, atmosphere, and so on.  With these elements, it will improve your photography. I am still learning.

I don’t normally do press days for the blog’s sake, it doesn’t translate well to my blog, the content would often get lost along the way, but I don’t have an objection if that applies above or improvise in my own way that would look fit for purpose.  The MiH Jeans HQ in Shepherds Bush ‘The Studios’ is a great example for their modern and contemporary aesthetic.  Originally built as a Victorian schoolhouse, converted into 7,500 sq.ft. space includes an open plan office space, two showrooms, a kitchen and bar, conference room, photography studio, wash development room, design studio, all under one roof.  Their AW13 press day became a real life Pinterest moment for me, I wanted to pin every corner with a blink of an eye.  The kitchen and bar provided sumptuous finger food (thanks to Shini for being in the pictures), kitchen shelves ladened with potted plants and old British china, sweet scented Narcissus complimented the 1920s florist table made from solid Elmwood (very Instagramable I must say) and rails of AW13 collection stands perfectly against the white wash brick wall, the dot/stripe print silk tails shirt was a winner for me.  I would categorise the showroom or press day as ‘Visual Spectacle’.  Enough said.

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  • Laura 26th March 2013 at 19:50

    Beautiful photography. The plants on the shelves is stunning, nostalgic and botanical. Amazing post.

  • Ana 26th March 2013 at 20:23

    What a great showroom. It’s right where interior design is at. And it gives a certain sense to the clothes as well. I love the polka stripe.

  • Charlie 26th March 2013 at 20:24

    Ahh I was living through all the instagrams of this place on the day. So pinnable!

  • Edwin 26th March 2013 at 21:47

    I’m so amazed by your neat photography and Instagram photos, you have a true talent in picking out objects and shot from an angle that are spellbindingly beautiful. I love the close up shot of the table and catalogue photo.

  • Sarah Lise 26th March 2013 at 21:57

    You have a unique eye.

  • THE STEL STYLE 26th March 2013 at 22:04

    I love the print mix from the picture


  • Winnie 26th March 2013 at 22:26

    So good – I need to log onto Pinterest more – especially to check out your pins! That spotty/stripey blouse is gorgeous and the whole press day looks like perfection to me.

  • Fashion Hot 26th March 2013 at 23:14

    Your Instagram photos really inspired me to change my ways of capturing moments, thanks for this.

  • Santorini 27th March 2013 at 00:29

    拍得很好看 , 美 !

  • Yukina 27th March 2013 at 00:44

    Seeing your Pinterest counter, it’s proven that your images are definitely Pinable!

  • Emma Goodyear 27th March 2013 at 02:37

    Such great shots, Kit!

  • Rika 27th March 2013 at 02:40

    We use Sina Qing on Weibo, a Chinese version of Pinterest. It has its similarities, we pin the pictures to tell stories of our thoughts and day to day lives. The pictures often get retweeted and circulates to millions of users and followers.

  • Ingrida van der Hagen 27th March 2013 at 02:42

    My dream kitchen!

  • Eleanor 27th March 2013 at 02:43

    Loving everything on here.

  • joy @OSS 27th March 2013 at 03:00

    these are freaking wonderful. love mih and love the way you presented it here.

  • the style crusader 27th March 2013 at 11:13

    The location is so stunning! I wish my flat looked like that! xx

  • Candy Candy 27th March 2013 at 12:05


  • Lucy 27th March 2013 at 13:59

    Wow what an incredible place! I’d love to work somewhere so fresh feeling. I’d totally blog this if I’d been, i’m glad you’ve shown us it and I’m sure Pinterest will be thankful too! 😉
    Hope you’re good Kit! Long time no see! 😉 x

  • Supreme 27th March 2013 at 17:23

    Pinning all.

  • Apple Choi 27th March 2013 at 17:45

    Your pictures looks uber AMAZING, so intrigued to hear that Pinterest really helped with your photography.

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  • Ri4i 27th March 2013 at 19:05

    Gorgeous studio space.

  • Katheryn 27th March 2013 at 19:24

    Where are those red shoes from?

  • Cool Milk 27th March 2013 at 22:03

    Such an awesome showroom space to blog about, best press day post I’ve seen so far.

  • Jonelle 27th March 2013 at 23:37

    The kitchen is to die for.

  • Kit 27th March 2013 at 23:41

    @Katheryn Those red shoes are from Whistles, they’re on sale.

  • Jennifer Is The Key 28th March 2013 at 01:36

    Love the fact you’ve combined food, interior, workspace, and the aw13 collection all under one post, rather than focus on the key collection, this post makes it more special and enticing for readers to go shebang over your photography 😀

  • Mun 28th March 2013 at 05:49

    I’m not sure whether I’d ever want to leave the office if I work there! Having plants all over just liven up the entire environment!

  • Tallia 28th March 2013 at 07:31

    what a beautiful home!


  • Mao Mao 28th March 2013 at 15:06

    Beautiful still life shots.

  • Cecilia 29th March 2013 at 12:11

    Love this post.

  • Wolfgang 29th March 2013 at 17:31

    Spectacular photography!

  • Shini 29th March 2013 at 19:32

    They have it so right, don’t they!! I fell head-over-heels in love even when all those flowers weren’t there! So much potential, I wonder what they’ll do for the SS14 pressday in October! xx

  • Honey 1st April 2013 at 05:41

    Impressive photography.

  • Pépa 10th April 2013 at 14:33

    One of the thing I like the most on Press Days are decorations and props! ahaha
    Love the light on your photos! 😉

  • Lyn 16th April 2013 at 03:16

    Gorgeous photography! May I ask what shoes you’re wearing in the last shot?

  • Arden Enwright 4th May 2013 at 06:52

    Hi, Thank you for this nice article!

  • Biarietrity 4th May 2013 at 09:12

    pretty nice post.